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FOOTBALL may have been a good source of income for Martin Braithwaite, but it was outside of the beautiful game that he made his fortune.
The much maligned striker31, currently plies his trade at Espanyol.
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But, in truth, he could retire tomorrow thanks to his incredible business acumen.
The Danish star’s businesses are he is thought to be worth £216m.
His largest real estate company in the United States provides affordable housing in historically black neighborhoods.
Braithwaite has also invested in a clothing line, as well as an upscale restaurant with entrepreneur wife Anne-Laure.
Although she also runs her own healthy meal delivery service – which means they have an empire that even Lord Sugar would be desirable.
It all started with houses
In 2017 Braithwaite invested £617,000 with his brother Philip Michael in NYCE Companies in the US.
In his first year, he achieved an astonishing value of £7.2million. He is now said to be worth somewhere in the region of £180million.
What they did, essentially, was something the communities of Philadelphia and New Jersey desperately needed.
They traveled to areas associated with black Americans and built affordable homes.
In six years, they have around 1,500 apartments – and are building another 500.
“I’ve always had this American side, and I think maybe that’s why my mindset is maybe more American: dream big, do amazing things, write down goals,” Braithwaite said. The Philadelphia Investigator.
“In Denmark we have an incredible system that protects people. Everyone is good. Nobody needs anything. In America, it’s not really the same.
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The technical mansion
The forward-thinking couple also created The Temple, a smart home project for tech-savvy, business-minded students and creators.
Located near the Temple University campus in Philadelphia, the building is inspired by Silicon Valley’s famous “hacker house,” where young entrepreneurs live and work together as startups.
High-tech appliances, including virtual reality rental, AI-powered VIP concierge, and facial/keyless recognition, make The Temple the place to be if you want to be next. Mark Zuckerberg.
It was created with the goal of closing the Millennial Wealth Gap, a growing economic disparity between white and non-white millennials.
Braithwaitewho has been a major activist in the Black Lives Matter movement, is keen to provide African Americans with greater opportunities in the tech industry and entrepreneurship.
They set a goal of creating 100,000 millennial millionaires by 2030.
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cooking and fashion
Not content with a property portfolio, Braithwaite is also into fashion and food.
Alongside his beautiful wife Anne-Laure he runs a clothing brand and a restaurant.
Trente is a women’s line that has reportedly been hugely successful in her native France, since its inception in 2019.
Martin and self-proclaimed foodie Anne-Laure also co-own a restaurant on Barcelona’s Gava beach called Gave.
He specializes in vegetarian dishes and arrived shortly after Braithwaite’s move from Leganes to the city.
Which led to his wife’s next adventure.
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Their latest creation
As well as raising four children and pursuing a football career, the Braithwaites’ latest idea is an offshoot of their restaurant.
Braithwaite’s Kitchen offers healthy meals at home – again elaborate vegan and vegetarian dishes – designed especially for busy families and athletes who want to eat healthy but don’t have the knowledge or time to cook.
“Each meal plan is personalized to each customer’s needs,” they boast on their sleek website.
Pricing isn’t listed, and it’s not yet clear how well the company is doing, given that it’s still in its infancy.
However, you can bet it will be a hit if past ventures are to be believed.
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Forbes Rich List
Due to his incredible success outside of football, he was included in the list of the richest sportsmen in the annual Forbes list last year.
His earnings of £85,000 a week at the previous club Barcelona were overshadowed by his teammates.
However, his company-enhanced wealth meant the former Middlesbrough striker was the richest at the club AFTER Lionel Messi left for PSG.
Braithwaite was asked to mutually terminate his contract earlier this summer when Xavi deemed him surplus to requirements and no one submitted any offers for him.
But Braithwaite refused, reportedly demanded payment of £4million with his contract fully paid.
Just hours after leaving Barcelona, the free agent signed a three-year deal with city rivals Espanyol.
When it rains, it rains for Braithwaite who apparently can’t go wrong when it comes to making money.